Our initial trend research takes us around Europe (usually!) as we attend textiles trade fairs to identify emerging trends. We then scour the Internet for inspiration, trend reports and blogs to solidify our initial findings. We also visit flagship retail stores and consistently scan social media.

Having identified a number of trends that we feel are important, the challenge is to focus on the ones that are suitable and relatable to our market place. We understand that blinds are not fast fashion and that they are more of a considered purchase, rather than throwaway fashion. You want to enjoy the product for many years. We are also aware that traditionally people dress their windows as the last thought but we think now that people may choose their blind first and decorate the room around it. So as a result we need to make sure that our collection has not only the classic safe colours and fabric types covered, but also the eye-catching statement ones too.